Bulk Mail Minimums
One of the most common questions that I received is “What’s the fewest number of pieces that I can mail and still qualify for the bulk mail discount?” It’s probably fewer pieces than you think, but...
View ArticleHow Google Uses Direct Mail Marketing to Grow its Business
Google is one of the most idolized companies in the world right now. Funny thing is that most people don’t realize that Google is also one of the largest direct mailers globally. That’s right, high...
View ArticleMarketer’s Nightmare: USPS Combines Slower Service with Higher Postage Rates
Under tremendous pressure to reduce its deficits, the USPS has decided to increase postage rates while substantially reducing the speed of delivery for most first class mail. The postage rate...
View ArticleDoes Nonprofit Postage Save a Lot of Money?
Getting approved to mail at the nonprofit rate is a big deal. On average it, will save you about 10 cents apiece in postage compared to the regular rate for bulk mail. However, when the nonprofit...
View ArticleDear USPS: Here’s How To Get More Love from Business Mailers and Increase...
Dear USPS, We the business mailers, nonprofits and marketers are here to help you! If you help us, we’ll help you become profitable. Does this sound like a pretty good deal? If so, here are a few...
View ArticleMarketers Take Note: USPS Repeats Summer Barcode Discount, But With Restrictions
Are you looking to save some money on your bulk mail postage? Then here’s some breaking news that can help. Last Summer, the USPS experimented with a no-strings-attached discount for bulk mail that...
View ArticleUSPS Holiday Schedule and 2011 Postal Trends
With both Christmas and New Year’s Day being on a Saturday this year, I’ve been getting a lot of questions about what this means for US Post Office hours and bulk mail. I’ve also been getting...
View ArticleWhat’s The Best Bulk Mail Marketing Option For Me?
Did you know that earlier this year the USPS released a brand new discounted bulk mail program called Every Door Direct Mail? While this program has opened the door to cost effective marketing for...
View ArticleThe USPS Survival Plan and How It Impacts Bulk Mailers
The Titanic hit an iceberg and ultimately sank because it moved too slowly to change course in time; the USPS is a very large organization facing similar challenges due primarily to dramatic...
View ArticleHow To Find USPS Carrier Routes
One of the most common questions we get related to bulk mail is “How can I find the carrier route for a neighborhood or community?” Of course, one of the many benefits of working with our team is that...
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